Welcome.

I craft user experiences, elevate brands, and create highly functional designs that create a simple but impactful digital experience.

About me

Jinna Yu

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Selected Works

Each case study reflects my commitment to creating lasting designs.

An atomic design system to unify and streamline digital product design.

Design System

Designed the welcome flow emails for Eddie by Giddy subscribers.

Welcome Flow Email Design

Designed conversion-leading landing pages tailored for advertising and marketing campaigns.

Landing Page Design

A redesign for a growing e-commerce platform, focusing on improving usability and engagement.

Eddie by Giddy Redesign

Services

Designs to deliver impact.
Let’s make something exceptional together.

01

UX/UI Design

Creating intuitive, user-friendly designs for seamless experiences.

02

Web Design

Designing simple, visually appealing, and user-centric websites.

03

Writing

Creative writing & copywriting that evokes empathy.

04

Photography

Capturing a moment-in-time.

About me

Jinna Yu

I specialize in translating complex problems into seamless designs, from research to high-fidelity prototypes. Passionate about design systems and accessibility, I collaborate with teams to build products that are both user-friendly and rooted in research.

Contact me